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Personal author:	Mandelbrot, Benoit B.
Title:	The (mis)behavior of markets : a fractal view of risk, ruin, and reward / Benoit B. Mandelbrot and Richard L. Hudson.
Variant title:	Misbehavior of markets
Variant title:	Behavior of markets
Publication info:	New York : Basic Books, c2004.
Physical description:	xiv, 328 p. : ill. ; 25 cm.
ISBN:	0465043550 (alk. paper)
Personal name:	Hudson, Richard L.
Subject:	Capital market.
Subject:	Investment analysis.
Subject:	Stocks--Prices.
Subject:	Securities.
Subject:	Risk management.
Bibliography note:	Includes bibliographical references (p. [303]-317) and index.
Contents:	Risk, ruin, and reward -- By the toss of a coin or the flight of an arrow? -- Bachelier and his legacy -- The house of modern finance -- The case against the modern theory of finance -- Turbulent markets : a preview -- Studies in roughness : a fractal primer -- The mystery of cotton -- Long memory, from the Nile to the marketplace -- Noah, Joseph and market bubbles -- The multifractal nature of trading time -- Ten heresies of finance -- In the lab.

		Copy	Material	Location
Call Numbers for: GENERAL
1)	HG4523 .M257 2004	1	BUSBOOK	STORTEMP